Are you comfortable in front of a camera?

Afraid of a camera? Then Please read…The media through which we excel and sell out brand the best vary from person to person and organization to organization.  The best way to get through to your customers becomes not only an exploration of their demographics and where they spend their time, …

Tips For Hiring Remote Employees

Day after day, month after month, and year after year, and interesting shift in employment is occurring.  It’s the rise of companies built partially or entirely on remote staff – that is, employees who work from home or who don’t need to be in any physical proximity to their boss …

Why Content Marketing Works

Content marketing , it’s everywhere.  The term has become ubiquitous in today’s marketing world which is a little bit ironic given how few people seem to understand it, or at least put that understanding into tangible action.  One of the fundamental reasons that people don’t go all in on their …

A Startup? 10 Things To Know

Just a few short years ago, many online marketers were still going down the road of blogging and creating websites, courses, and sales funnels in order to promote products or services as an affiliate or owner.  While there are still many people working off of this or a similar model …

Marketers Ruin Everything

Knowing that this is going to be mostly consumed by online marketers, know that the purpose of this piece is not to insult you.  Instead, take it to heart as the advice of someone who cares deeply about your profession and industry. Marketers ruin everything.  The great, loud, always-everywhere Gary …

Social Media Tools To Grab On The Cheap

Social media is an ever-increasing part of the way we as online marketers build our audiences, customer base, personal brands, and more. And of course, Social Media Tools… It makes sense then to look to ways to make our time on social media more efficient.  While many tools exist that …

It’s Not 2003! Improve Your Landing Pages

It happens all too often:  You stumble upon a product to promote, or someone’s personal website and it looks like it was created in 1999.  You cringe and move on, and you know what sucks for that person?  Their potential buyers and leads do as well.  Everyone may think that …

Organize Your Day for Maximum Productivity

As an entrepreneur, it’s far too easy to find yourself a bit disorganized and losing time throughout the day.  As many people grow up and begin their work under the dynamic of a boss-employee relationship, it can be easy to have a bit of a crisis when first learning to …

4 Ways To Get Ahead In The Social Arena

Social media is a cliche these days.  People know they need to “be on it” and they know they need to “get serious about it”, but when push comes to shove very few people are giving their channels proper attention.  It makes sense, too, results are generally slower on social …

Setup Your UX Tracking – User Experience

One of the biggest leaks for leads and sales for online marketers is a lack of understanding of how users are progressing through their site. The use of analytics trigger tools like Mixpanel, or others which track mouse movement and click heatmaps, is something that too often is thought to …

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